Kathie Fong Yoneda & Craig Batty + Pitch Slam
Melbourne, September 7, 2013

Pitching is an art form, but unlike possessing the talent to produce great writing, it is a skill that can be learnt, polished and perfected. Of course, you should have a great script under your belt, but many a film or TV series got up on a great pitch that sold a less than great idea.

Produced by Articulate Monkey and co-presented by Epiphany International Artists, The 'Not So Easy' Art of Pitching, is a one day skills development course that is designed to get your project noticed. If you want to have a career in film or television, you cannot afford to miss this opportunity. With sessions led by Hollywood script consultant, executive and pioneer, Kathie Fong Yoneda and UK screenwriter, consultant, author and RMIT lecturer, Craig Batty, you will cover every aspect of the pitching craft over this dynamic event, including the chance to pitch to Australia’s leading film producers, directors and script executives, including David Redman, Nadia Tass and Seph McKenna.


10:00am – 12:30pm
Kathie will host a unique session on marketing and selling your script, giving writers an expansive and comprehensive overview of screenwriting from the buyer and seller’s point of view. This session is for writers wanting to know what to do after they’ve finished the script.

You will learn:
The insights and skills to get your script noticed and read
Develop an outstanding written and verbal pitch
Get your project head and shoulders above the rest
Why do you need both a written and verbal pitch
How you will get your project noticed

12.30pm – 1.30pm Lunch


1:30pm – 3:30pm
Craig is an expert on teaching screenwriters how to pitch in a way that emotionally connects with potential investors, studios or collaborators. He will host an insightful and entertaining session, helping writers avoid the common pitfalls of falling flat when it matters most.

You will learn:
How to unleash powerful writing and speaking skills to perfect your pitch
Getting to the heart of your screenplay, and conveying its emotion
Creating and practicing material for the evening’s Pitch Slam.

Q&A session 3.30pm – 4pm
Kathie and Craig will host a Q&A, where attendees can ask questions and initiate discussions.

Afternoon Break 4pm – 5pm

5:00 – 7:30
Three minutes of courage and a day practicing your craft with Kathie and Craig is all you need. Place your name in the hat for your chance to do a verbal pitch in front of our expert panel (see list below). This is a non-competitive event, with pitches limited to 3 minutes plus feedback, but after the day’s skill development, you’ll be up for the challenge.

Time will be allocated for approximately 25 pitches to be heard.

The 'Not So Easy' Art of Pitching
Produced by Articulate Monkey and co-presented by Epiphany

RMIT Swanston Academic Building | Tickets available at the door
Building 80, Level 9, Room 12

10am – 7.30pm Saturday 7 September 2013.
Full $175 | Industry/Guild $150 | RMIT/VCA Full-time Student $95

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Kathie Fong Yoneda (US):
With over 30 years of industry experience, Kathie has worked for such prestigious studios as Paramount, Columbia, MGM, Universal, 20th Century Fox and Disney, specialising in story analysis and development of live action, animated film, television and web series projects. Her career includes executive positions with Walt Disney, Touchstone, Island Pictures and Walt Disney TV Animation where she has evaluated more than 20,000 submissions.

Kathie has presented over 200 workshops and seminars throughout the US, Canada, Europe, Australia and Southeast Asia and is the author of the book The Script-Selling Game: A Hollywood Insider’s Look At Getting Your Script Sold and Produced.

Kathie also works as an independent script consultant, whose clientele includes several award-winning writers, as well as teaching a popular on-line class on Pitch & Presentation for Screenwriters University.

Craig Batty (UK and AUS):
Dr Craig Batty is a Senior Lecturer at RMIT University. He is a screenwriter, script consultant and script editor, with experiences in short film, feature film, television and online drama. The latest feature film that he's script edited is I am Evangeline, written and directed by Articulate Monkey co-director Christine Rogers, which is currently in production.

Craig is author of the books Screenplays: How to Write and Sell Them (Kamera Books, 2012) and Movies That Move Us: Screenwriting and the Power of the Protagonist’s Journey (Palgrave Macmillan, 2011), and co-author of the books The Creative Screenwriter: Exercises to Expand Your Craft (Methuen, 2012), Media Writing: A Practical Introduction (Palgrave Macmillan, 2010) and Writing for the Screen: Creative and Critical Approaches (Palgrave Macmillan, 2008).

Click here to book securely online
Part payments are available by arrangement.
Call Epiphany on 02 9572 7222 during business hours.

Seats are transferable but non-refundable.